Popular with trendsetters, fashionistas and foodies, Sinsa-dong is one of Seoul’s liveliest neighbourhoods. It sits within the Gangnam-gu District, made famous by hit K-pop song Gangnam Style. Sinsa-dong is a wonderland of trendy galleries, independent boutiques and high street staples, which sit alongside beautiful tree-lined streets.
Things to do in Sinsa-dong
Stretching for almost one kilometre, Garosu-gil is a European-style shopping strip lined with stylish boutiques, modern dining spaces and breezy cafes. The streets comprise rows of leafy ginka trees, which give the strip an elegant ambience.
The side streets and alleyways that branch off Garosu-gil and are worth a wander if you’re in search of quirky stores and independent fashion labels. From artisan tea to fluffy backpacks, you’re bound to find something unique.
Beyond fashion, Sinsa-dong is a foodie’s paradise. From “galbi” marinated ribs and sticky pork belly to sweet bean cakes and salted seaweed, eating your way through Sinsa-dong is a culinary adventure.
If you’ve got your heart set on recreating the dance moves from Gangnam Style, you’re in the right place. Sinsa-dong is steps from Gangnam Station Exit 5, where a permanent stage gives fans the chance to strut their stuff to the K-pop hit.
Getting around Sinsa-dong
Sinsa-dong is easily explored on foot. For longer trips, use Seoul’s simple subway system or one of the many taxis. From Sinsa-dong, the trip to Seoul Station takes around 45 minutes.